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The fourth annual Race for the Ring is coming to Sacramento on July 14, 2012. This text messaged based treasure hunt on bike through downtown Sacramento directly benefits programs at Sacramento Food Bank & Family Services (SFBFS). Teams of two will pedal, scoot and wheel their way through downtown Sacramento guided by text message clues in search of more than $10,000 in prizes.
Each week leading up to the event, we have interviewed someone who is involved in the race to find out why they are racing for a reason.
This week's interview is with Eli Roth.
The Sacramento Press: Tell us a little bit about yourself.
Eli Roth: I got involved with Race for the Rock (the old name) the first year because it just sounded like fun. I chose a great partner 1 Maureen Pascoe. She had all the right attributes: bicycle riding abilities, an iphone, skill at sending and receiving text messages and knowledge of the area. That was more important that year than in later years because then you had to guess where to go. Knowing the city and its landmarks and history was important. Between Maureen and I, we had it dialed in. I, on the other hand, had a Luddite phone that would not text and ride a cruiser with coaster brakes (not fast in any way). I was not "tech" enough to do more than just enjoy the fun. But, hey, we came in third place that year. And, the next. And, last year we came in second. This year, I decided to give someone else a chance and help as a volunteer. The volunteers have always been great.
SP: Racers will be racing around town in search of jewelry graciously donated by Rogers Jewelry Company. What is your favorite piece of jewelry?
ER: The necklace we won two years ago was lovely, but not my favorite. The ring last year, also. I think my favorite piece of jewelry is my grandmother's engagement ring (not from the guy she evenutally married - great stories there). It is white gold filigree and a princess cut amethyst.
SP: What are you looking forward to the most about this year's event?
ER: Helping with the clues. I want to see how it is all done.
SP: What motivates you to be part of this cause?
ER: I am appalled that we think of ourselves as one of the most "civilized" counties in the world ("the most civilized"?) and we have people, including children, starving and homeless. There are so many ways to help feed people that we simply ignore. Why, for example, is the "City of Trees" a city of non-edible trees. Why not line the streets with fruit trees so supplies are plentifiul. Yes, I get that the fruit dropping would be horrendous, but what a way to provide jobs to the unemployed. Picking the fruit that is in season for the Food Bank would be some mighty honorable work.
SP: What is your role with Race for the Ring 2012 and/or Sacramento Food Bank & Family Services?
ER: I am going to help with the clues and, I think, be a clue volunteer during the race. I like that I will get to meet more of the racers. When one is racing, one does not take the time to meet very many of one's competitors.
SP: What is one thing the public might not (but should) know about Sacramento Food Bank & Family Services?
ER: In addition to food, the Sacramento Food Bank provides a lot of education for parents. (That's probably why it is called "& Family Services.")
SP: Anything else you would like to add?
ER: To all the racers, if you want to win, my best tip is just keep moving. Oh, and, I've never regretted donating my winnings right back to the Food Bank. :)
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For more information about Sacramento Food Bank & Family Services, please visit www.sacramentofoodbank.org.