Sacramento companies have significant opportunities to grow their revenues by landing federal contracts. There are over 27 different vertical markets in the United States Federal Government.  For 2010 alone, the budget for information technology is over $80 billion. Although rumors abound about purchases of $1000 hammers and toilet seats, the U.S Federal Government is one of the smartest buyers of goods and services. If your company is engaged in commercial and/or state business, there is a way to leverage what your company already does now, here in California, into a federal contract.

SARTA, the Sacramento region's high tech business accelerator, knows that dealing with government contracts can be overwhelming. To help local businesses understand the federal marketplace and win business, SARTA is offering “Tools and Tactics for Navigating the Federal Information Technology Marketplace” on March 24th at Drexel University in Sacramento. If your company is engaged in the information technology marketplace and interested in securing government contracts, this seminar will teach you to successfully pursue federal government business.

James J. Baker, noted speaker, author, consultant and strategist on the public sector technology marketplace, is the instructor for this seminar. He will address many of the topics covered in his book, "How to Win Business from the Government-A Tactical Guide to Understanding the US Federal Government Information Technology Marketplace." Participants will learn tactics from inside the Washington, DC Beltway including:

• Where to look for funding
• Building your sales pipeline and presenting
• Marketing, Social Media and true return on investment
• Capture and proposal
   

Seminar Details
Wednesday, March 24th from 8:30 am to 11:30 pm at Drexel University, One Capitol Mall, Suite 260, Sacramento, CA 95814.
General Admission $50, SARTA Member $25 (includes 4 hours of parking at One Capitol Mall Valet garage & a continental breakfast)
For more information or to register, visit www.sarta.org

About SARTA
SARTA (Sacramento Area Regional Technology Alliance) is a tech-focused 501(c)(3) corporation that supports entrepreneurial programs, companies and technology investment throughout Butte, El Dorado, Nevada, Placer, Sacramento, Solano, Sutter, Yolo and Yuba counties.
SARTA’s mission is to accelerate the growth and development of technology companies and the technology sector in the Sacramento region. SARTA connects and provides resources for the region’s high-tech entrepreneurs, investors, business, non-profit, economic development and community leaders, supporting its goal to attract $1 billion in investment capital to the region. SARTA also provides high-tech entrepreneurs, executives, and other business and community leaders with connectivity and resources for growth, networking, and educational opportunities.

About the Author
Laura Good is program and operations director at SARTA.